Meet Your Stylist is a great marketing tool for salons – it’s an easy way to bring in new clients and KEEP them as clients. But in order to get the most out of your Meet Your Stylist survey, you have to get creative and put some promotional effort behind the tool.
One easy way to do that is to give your stylists a shoutout on your salon’s social platforms. This can become a simple campaign to build awareness of your Meet Your Stylist survey, your salon and, of course, your fabulous stylists! A win for everyone.
What should this include? Give it a catchy name, like Meet Your Stylist Monday (you can even give it a hashtag #meetyourstylistmonday). Every Monday, share a picture of one of your stylists, write a brief description about them and their specialties. Then include a strong call-to-action to take your exclusive Meet Your Stylist survey to see if they get matched with your stylist of the week. It’s that simple! Check out this example from one of our Meet Your Stylist salons.
A simple campaign like this is the perfect way to maximize your custom Meet Your Stylist link and highlight your amazing, talented staff. A good idea for everyone involved.